?? days, ?? hours, ?? minutes and ?? seconds before autosport international 2011 2011-01-13T09:00:00 1

THE CUTTING EDGE: HI TECH, LOW TECH AND EVERYTHING IN BETWEEN

Competition breeds competition, and as the world of motorsport gets more cutting edge, so does the technology that helps win trophies. As the high-profile world of Formula One showcases the very latest in technology, what’s learned at the top generally filters through into the worlds of mainstream club racing, right to the occasional competitor, and often to your road machines too.

It’s all there, from gearboxes to race-radios, electronic weighing platforms to rev counters, all designed and manufactured to benefit teams and drivers.

“The sheer diversity of products and services we have at Autosport International is quite remarkable. From grass roots racing to cross-over technologies, every sector is represented,” says Show Director Ian France. “It demonstrates why Britain is regarded as the centre of the motorsport industry, and it provides market leaders, that are always thinking one step ahead of their rivals, with the first glimpse of many new products for the season ahead.”

And don’t forget that attention-to-detail on even the most basic components can make the difference between winning and losing. Some of the companies showcasing their latest technologies are Arrow Precision, Birchill, CES, Cruden, Penny & Giles and Zircotec.